Your landing page is the first thing a customer will see before they (hopefully) buy from you. However, slapping a few facts and a “buy now” link next to a stock photo isn’t going to cut it anymore. An optimized landing page is a core part of your business’ larger SEO strategy. The following tips can […]
How To Create A Killer Landing Page That Converts Read More »
Your target audience is more likely to stick with your company if they see you posting content they are interested in. How do you know what the best content for your customers is? Focus on the customer Everything your company does should be for the customer. They need to be satisfied with your services and
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Content is everything for a small business these days. Whether it’s written content, video, or social media posting, your content is how you build your customer base and let them get to know you. It helps you create a reputable brand and makes the digital marketing side of your business run. But, how do you
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When trying to rank your website in a search engine, focus is everything, but what you focus on has changed more in the last three years than in the previous decade combined. Back when this idea first mattered, the advice was simple: stop obsessing over a single keyword, because without the right focus, you were
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The most important part of a company’s online strategy has always been its website. The statement carries more weight than ever. A website no longer competes only against other websites. It also competes with AI Overviews, ChatGPT Search, Perplexity, and Gemini. Customers may now find answers without ever visiting a company’s website. Industry data shows
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Clients often ask us how to build their audience. The key is to engage your readers and become a real person. If you want your audience to pay attention, you need to earn it. That was true in 2018, and it is even more important today. AI generated content now floods almost every digital feed.
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When we first published this list, “digital marketing” mostly meant a company blog and a Facebook page. Maybe it also included a Pinterest board if the marketing team felt ambitious. Seven years later, the underlying advice remains the same: diversify, entertain, and create quality content. Know your audience and use technology to reach the right
5 Big digital trends you need to know now Read More »
At Denver Digital, we want to help you succeed. Every day, we work with large and small companies to help them achieve their online marketing goals, “online marketing” means something far broader than it did even a few years ago. Search results now blend traditional blue links with AI Overviews, chat based answers from tools
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Small business owners in Colorado wear a lot of hats. From making sales to managing supply chains and employees, running a business every day leaves little time to market it. In 2026, that time crunch has only intensified. Small business owners must now manage a Google Business Profile, respond to reviews across multiple platforms, keep
Why Build a Website? Doing Digital Business Read More »
The relevance of your site will significantly impact your web ranking and in 2026, that impact is bigger and faster moving than it’s ever been. Search is no longer a single Google results page, it’s a sprawling ecosystem of AI Overviews, Chat GPT Search, Perplexity, and Gemini, all of which decide what to show a
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