Gone are the days when a full photography kit was necessary to effectively market products and services. Gone are the days when a full photography kit was necessary to effectively market products and services. Lucky for the entrepreneur in all of us, your smartphone can most likely do anything a high end kit can do, […]
Visuals Sell: IPhone photography tips for your website Read More »
It’s no secret that money talks, but in the digital age, so do mentions and in 2026, those mentions are worth more than ever. The creator economy has evolved from a side-hustle novelty into a core part of marketing infrastructure. The global influencer marketing industry now stands at roughly $32–33 billion, more than three times
Calling all bloggers: Becoming an influencer Read More »
In the digital age, marketing often comes down to telling a story. Whether the star is your brand, product, or those who use it, consumers want to feel connected. They want to follow something they know. That instinct hasn’t faded. If anything, data now proves it outright. Storytelling driven marketing search demand grew sharply through
Telling the Story: Multi-Platform Pointing Read More »
The days of pulling out the Yellow Pages to find business listings are long gone and today, even the “just Google it” era faces a bigger shift. If your business doesn’t have a website or your website isn’t optimized, you’re missing valuable opportunities! Don’t let a lack of an online presence cause you to miss
Benefits Of Increasing Your Online Presence Read More »
Last month, we talked a big game about influencing your audience and building traction and engagement with a targeted niche of potential followers or customers, depending on your craft. That advice still holds, but as is the norm in the world of social media marketing, things change. Fast. Nearly eight years of algorithm overhauls, a
Beef Up Your Social Game: Go Live Read More »
If you’ve come across our website you likely have some understanding as to the benefits of social media marketing, and how using this type of strategy can have a positive impact on your SEO rankings. That relationship between social activity and search visibility hasn’t gone away in 2026, if anything, it’s grown stronger. Google’s algorithm
Wondering how often you should post on social media? Read this Read More »
As a business owner, you probably realize the importance of driving web traffic to your website. That principle has remained the same, but the stakes have grown higher. Having a website isn’t enough. If Google doesn’t rank it on the first page or AI answers don’t mention it, your audience may never see it. In
Why blogging is beneficial for SEO Read More »
