Digital Marketing Strategy

Video content can be a great way to learn more about digital marketing and that’s truer now than it was when this list was first written. HubSpot reports that 76% of marketers now post video content on YouTube, and 60% use video clips to drive traffic back to their website, while YouTube has become the

Social media is ever changing and can be hard to keep up with, but knowing what’s fresh when it comes to social media marketing is a must to keep a digital presence. That was true when this guide was first published, and it’s even more true today: more than 5.2 billion people actively use social

55% of people around the world watch videos online every day. By creating a strong video marketing strategy, you can expand your reach and get your brand in front of new customers. Otherwise, you could end up missing out on potential opportunities. Video marketing is becoming one of the top strategies for business growth. With

The most important part of a company’s online strategy has always been its website. The statement carries more weight than ever. A website no longer competes only against other websites. It also competes with AI Overviews, ChatGPT Search, Perplexity, and Gemini. Customers may now find answers without ever visiting a company’s website. Industry data shows

Clients often ask us how to build their audience. The key is to engage your readers and become a real person. If you want your audience to pay attention, you need to earn it. That was true in 2018, and it is even more important today. AI generated content now floods almost every digital feed.

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Meta descriptions are at the foundation of all SEO content, and that hasn’t changed since Denver Digital first covered this topic, what has changed is nearly everything about how they’re written, measured, and even whether Google decides to use them at all. A meta description is still the short HTML snippet that provides a summary