Your landing page is the first thing a customer will see before they (hopefully) buy from you. However, slapping a few facts and a “buy now” link next to a stock photo isn’t going to cut it anymore. An optimized landing page is a core part of your business’ larger SEO strategy. The following tips can
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• Why advertise on Facebook? If you are looking to start your own business, you probably have already started researching how to promote yourself online. You may have even read an article about how to advertise on Facebook. However, many people don’t realize how they can make money from this type of marketing. In fact,
How To Advertise On Facebook: A Complete Guide by Denver Digital Read More »
You may have noticed that certain website URLs begin with HTTPS while others start with HTTP. You may have also noticed a small lock icon at your browser’s top-left corner. So what exactly is an “SSL Certificate”? SSL certificates, designated by the (s) in https give your website an additional layer of security. SS–What? SSL
What is an SSL certificate? | Denver Digital Read More »
By January 2019, there were over three billion active users on social networks. As more people continue to use their smartphones to access the internet, the number of people using these platforms continues to rise. Of course, this is an excellent opportunity for any business, regardless of size. 73% of small businesses already invest in
Social Graces: The Benefits Of Social Media Marketing Read More »
Your target audience is more likely to stick with your company if they see you posting content they are interested in. How do you know what the best content for your customers is? Focus on the customer Everything your company does should be for the customer. They need to be satisfied with your services and
How To Write The Best Content For Your Target Audiences Read More »
There are two different types of SEO strategies companies use to market information and products to their audiences. Both strategies are important and both have their benefits, but are utilized in different ways. One strategy works on improving the physical website, while the other focuses on improving social media involvement. What strategy works best
What Are The Differences Between On-page And Off-page SEO? Read More »
There are many SEO companies spread out across the country, so how do you know which to choose? Do you choose a company hundreds of miles away that has a good reputation? Or do you choose a company close to home that knows your target audience well? Either one could be beneficial to you, but
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Benefits of SEO Do you have trouble getting customers to come to your website? Or are you part of a new company trying to make a name for yourself? Search Engine Optimization (SEO) is a process that optimizes your business’ content so search engines show your work as one of their top results.
Does My Small Business Need SEO? Read More »
You have less time than you think to make an impression. Research has long shown that visitors form an opinion about a website in a matter of milliseconds and that number hasn’t gotten any friendlier with age. The current figure researchers cite for 2026 is 50 milliseconds, 0.05 seconds for a user to decide whether
Visual Website Design: Why First Impressions Still Rule the Web Read More »
It may seem like your intuition is the best guide when it comes to marketing your business. While that’s true in some instances, there are other times when it’s best to take a close look at the research that can direct you in the right direction. One area that might require some extra thought is
The Psychology of Color in Marketing (And How It Applies to Your Website) Read More »
